Yuruliku's name is a beautiful combination of "yururi" (meaning relaxing in Japanese) and "yukkuri" (slowly), perfectly reflecting the brand's philosophy of embracing a relaxed and unhurried lifestyle. Yuruliku specializes in transforming everyday items with their creative touch, all handcrafted in Tokyo by skilled artisans.
Yuruliku’s design aims to convey its message in simply ways to many people -“It’s not a necessity, but delightful nonetheless.”